Category: Business

#GameDev Breakdown Video Show – Promoting Your Game

In this episode, we share strategies and vital steps you need to take to promote your projects without looking and sounding like a jackwagon. Topics include what to have on your website, creating a press kit, writing a press release, how to approach paid advertisements, and social media practices for Facebook, Twitter, and even Instagram….




Writing Your Press Release

Learn how to launch your game right with a press release! People spend good money for this service, but we’ll show you how to create a professional press release for free and show you exactly where to send it. Stay tuned tomorrow for our full video show on promoting your game!…




Creating Your Press Kit

Another vital step in promoting your game and running your studio site is creating a professional press kit. We’ll show you what a good one includes and take a look at a couple of easy ways to develop one. Stay tuned tomorrow to learn how to pair it with a killer press release!…




Running Your Studio Website

Some developers don’t run a website for their studio at all, and even more don’t know what to put on it. In this segment, we discuss how to make the best use of your website when promoting a game. Stay tuned tomorrow for great info about creating your game’s press kit!…




#GameDev Breakdown Podcast – Promoting Your Game

The #GameDev Breakdown podcast is back! In this episode, we share strategies and vital steps you need to take to promote your projects without looking and sounding like a jackwagon. Topics include what to have on your website, creating a press kit, writing a press release, how to approach paid advertisements, and social media practices…




#GameDev Breakdown podcast video show – Looty Christmas

In our inaugural holiday show: Apple admits they’re slowing down your phone, they also led the charge in requiring transparency in the loot box process. StoryBundle has great books for gamers and devs on Christmas break, Steam has probably already pried your wallet open for the Winter Sale, and we try our hand at designing…




Good Apple: Leading the Charge in Loot Box Transparency

If you saw our previous weekly podcast segment taking Apple to task for slowing down older phones, you’ll understand why we say it’s only fair to heap praise on them for their recent iOS developer policy updates, first heard through Polygon….




Looty Christmas

The guys convene for a very special Christmas cast to discuss very good and very bad developments from Apple, best entertainment deals for gamers and devs over the holiday break, and we try our hand at designing a couple of Christmas games on the fly. Happy holidays!…




Alarmism and Governing Game Development

A US state representative targets game publishers and developers, Todd and John take a look at the possible outcomes of government intervention in monetization strategies for games, and we try to make sense of the source of all political gaming strife: Twitter….




Truck Driving and Starting Indie Development

We take to the open road in our big rigs or…whatever, discussing a new development in our game industry microtransaction story, then we go through tips for anyone looking to get into indie game development….