marketing

Hollywood Publicist Dan Harary Calls In

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Dan Harary, founder of the Asbury PR agency, calls in to discuss his new book, Flirting with Fame, his experiences working and networking with practically everyone in Hollywood, and his no-nonsense approach to generating buzz. Listen in for old-school know-how and insight into the mindset of a PR pro who’s seen it all. 

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Turns Out 90s Nickelodeon Star Lori Beth Denberg Worked on a Cancelled Marketing Campaign for PlanetSide 2

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Gather ’round, fellow 90s kids, and I will share with you the tale of All That star Lori Beth Denberg’s foray into video game marketing, the role PlanetSide 2 played in her return to acting, and the quest for three fully-produced ads–once thought to be online–that were never officially released.

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Pitch Better Than the Pros

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It’s difficult pitching yourself and what you have to offer, but it’s important that you’re able to do it when you need to. In this episode, hear about some of the most common mistakes that even the pros make when pitching, and what you can do to stand apart.

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Pitch Anything to Anyone

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Welcome! If you’re new here, check out our free game dev newsletter!

I get a lot of pitches. I run several growing social media accounts, I host and produce GameDev Breakdown, and technically, I’m the editor-in-chief here at CodeWritePlay. Sure, I’m usually only editing for myself, but I assure you I’m a handful. It’s a useful mindset because from men’s health experts to annual film awards, people pitch me on what they have to offer each and every day.

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#GameDev Breakdown – Promoting Your Game

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In this episode, we share strategies and vital steps you need to take to promote your projects without looking and sounding like a jackwagon. Topics include what to have on your website, creating a press kit, writing a press release, how to approach paid advertisements, and social media practices for Facebook, Twitter, and even Instagram.

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Writing Your Press Release

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Learn how to launch your game right with a press release! People spend good money for this service, but we’ll show you how to create a professional press release for free and show you exactly where to send it. Stay tuned tomorrow for our full video show on promoting your game!

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Creating Your Press Kit

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Another vital step in promoting your game and running your studio site is creating a professional press kit. We’ll show you what a good one includes and take a look at a couple of easy ways to develop one. Stay tuned tomorrow to learn how to pair it with a killer press release!

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